Monday, September 26, 2011

Re-imagined

DSCN0758Like anyone with a somewhat artistic temperament, once I create something I am never finished with it. Recently, we warmed up the old Gospel Aircheck studios to revisit an ancient piece of copy I wrote in 1984 for the inaugural Christian Youth Skate we discussed last time. The script became a 30 second spot that I also provided the voice-over for. The Music bed was an overlap mix of two songs our management restricted from airplay because they were judged too hot. It’s hilarious that Water Grave by the Imperials and Home of the Lord by Sandi Patti (duet with Russ Taff) were taboo because they sounded a lot like rock music on a mostly Southern Gospel station that in reality played everything from the Happy Goodmans to Amy Grant. Gospel 90 had an inconsistent standard when it came to music selection, to say the least. Label the format more “psycho variety” than anything else.

DSCN0702Anyway, the point is that I used my music bed selection as a deliberate stab against this hypocritical system. Somehow, if a song had a strong drum beat or an electric guitar solo, it was a no-no.  The Youth Skate gave me license to rock (yeah, right.)

Back to the present: not necessarily in this order, I remixed the original music bed, taking bass licks and drum beats, digitally enhancing and looping them. Next, I added stereo effects (laser blast stingers) and manipulated the sound by re-panning some of the original elements until the music sounded unlike it ever did before. I didn’t use my 1984 reading of the copy. We used a Sennheiser MD-421 mkII (mid-90’s vintage); the same type microphone I had at the station for the new vocal track. In 27 years my voice has changed quite a bit, so it can be considered a completely reimagined version done just for the heck of it. The 1984 original can be downloaded here and the newly redone skate commercial here. Or just click below. See what you think.

1984 Original Christian Youth Skate, press play

2011 Reimagined Christian Youth skate, press play


Stay Tuned

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